Mobile Vs Responsive Website Pros and Cons Plus AMP

Mobile Vs Responsive Websites

A few decades ago, websites were accessed only via fixed-line services on desktop computers and laptops. With the rise in mobile gadgets for communication, there was a need to expand accessibility to include technology devices like cell phones. Wireless technology has improved internet access on cellular phones at reduced prices, and multiple users can share one network. Coffee shops are …

PPC and SEO Working Together Building Website Traffic

ppc seo and search engine marketing

PPC in full means Pay-per-click. It refers to an internet model for advertising used to direct traffic to websites. An advertiser of a certain product pay’s a publisher, usually the owner of the website or a network of various websites when the ad is clicked. In the event that as a website owner who wants to boost traffic to your …

Mobile-Friendly Websites Google Loves

Mobile Fridnely Websites 2016

Introduction: The era of the computer search is gone. Now that mobile phones have quickly taken over computers as the most used piece of technology, if you are a website provider whose website is not mobile-friendly, expect to see a dramatic drop in overall traffic until your site can function optimally on a phone. It is as simple as that. …

Page Speed and AMP (Accelerated Mobile Pages)

Page Load Speed

Page load time or page speed simply refers to the amount of time it takes for a page to be completely loaded or the amount of time a user has to wait for a page to open completely. Page load time depends on a number of factors, but mainly hosting and web design which can be optimized. It has a …

Long Term SEO Strategy

Online Marketing Strategy

Where do you go when you need to find information on a certain topic? Where do you start when searching for the best hotel deals for your next holiday? What about when you are looking for a certain product? If you are like most internet users, the answer to all these questions is a search engine, most probably Google. Search …

Better SEO Through Online Branding

Expand Your Brand For Natural Search Optimisation

Google loves brands. Strong brands convey three things that Google looks for when ranking websites; value, authority, and trust. That is why sites like Amazon, WebMD and the New York Times rank highly in search engine results pages. They have developed their online brand well, and as a result, they benefit from strong SEO. With a strong brand, you are …